Lehigh Valley Small Business IT & Consulting
We handle the tech and the business side. We build websites, fix equipment, get you found online, and help you figure out why customers aren't coming back or why the competition is beating you — then we fix it. All at prices a small business can actually afford.
Organizations We've Helped
About half of what we do is the tech — websites, equipment, networks. The other half is sitting down with you and figuring out why the business isn't growing the way it should, where you're losing customers, and what needs to change. Both sides, one place, priced for a local business.
Browse by category below. Not sure where to start? Use our free assessment tool or contact us to discuss your specific needs.
We look at who you're up against, what they're doing better, and where you have an advantage they don't — so you stop guessing and start knowing.
You find out exactly why customers are picking the other guy — and what it would actually take to change that.We figure out who your best customers are, why they choose you, and how to reach more of them without throwing money at advertising that doesn't work.
You stop guessing where to spend your marketing money and start putting it where it actually brings people through the door.We take a close look at how your business operates day to day and find the steps that are wasting your time, costing you money, or causing problems for your customers.
You get a smoother operation, less stress for your staff, and fewer things falling through the cracks.We sit down with you and build an honest plan for where you want the business to go — more customers, more locations, different services — and what it actually takes to get there.
You stop running the business day to day without a direction and start working toward something specific.When you're ready to grow — hire staff, open a second location, add new services — we map out exactly what technology and processes you need to handle the extra weight without things breaking down.
You don't have to figure out the tech side of growing on your own, and you won't waste money on tools you don't need yet.We help nonprofits get clear on what they do, who they serve, and how to show donors and supporters that their money is making a real difference.
You'll be better positioned to get funding, build trust in your community, and run programs that actually follow through on what you promised.We analyze your sales process — how leads come in, how long they take to close, where deals stall — and identify the specific steps that are costing you money and lost deals.
You stop leaving money on the table, accelerate deal cycles, and get a predictable pipeline instead of relying on hope and hustle.
We manage your content creation and posting schedule so your social media never goes quiet or inconsistent.
By taking over your digital presence completely, we free you to run your business instead of worrying about what to post next.We optimize your website and Google listing so customers searching nearby actually find you first.
You stop losing business to competitors who simply rank higher, and start getting calls from people already looking for what you offer.We design and build your business website from scratch — the same caliber of work you'd get from a high-end agency, at a price that actually makes sense for a local business. Full payment is due upfront. You own all code and domain names, and receive a complete handoff to affordable hosting (shared or dedicated server options provided).
You get a professional site that reflects your brand and turns visitors into customers, without spending what larger companies charge for the same result.We maintain and improve your existing website for speed and reliability, fixing the slow pages and broken flows that quietly push visitors away.
You get a site that works consistently, converting more of the people who visit into actual paying customers.We build simple, focused web apps — think custom intake forms, booking tools, client portals, or internal dashboards — designed around how your business actually operates. You own all code and receive complete documentation and handoff.
These are lean, single-purpose tools — not enterprise platforms. If you can describe it in one sentence, we can probably build it. Need something bigger? We broker and manage complex builds through our specialist partner network.We identify where AI can save you real time in your daily operations and set it up to run without constant attention from you. If custom AI tools or integrations are built, you own all code and receive full documentation and handoff.
You gain the efficiency of automation without needing to understand the technology behind it.We write and execute targeted email campaigns directly to your customer list — from strategy to segment selection to send optimization.
You stay in front of past customers and bring them back with professional campaigns, without managing the writing or technical setup yourself.
We physically install and configure the computers, servers, and equipment your office needs to run from day one.
You skip the setup headaches entirely and get a workspace that just works from the start.We design and install a fast, reliable network for your office so dropped connections and dead zones stop disrupting your day.
Your team stays connected and your operations keep moving, even during your busiest hours.We install cameras and recording systems throughout your property so you always know what's happening on-site.
You get documented proof and peace of mind, viewable right from your phone, without managing any of it yourself.For larger or more specialized work, we act as general contractor — overseeing trusted specialists. You maintain ownership of all custom code and deliverables, with full handoff and documentation provided.
We assess your technology needs and coordinate trusted specialists to handle the heavy implementation work.
You get enterprise-level results without the cost or complexity of building an internal IT department.We document your internal workflows and configure the software your team needs to follow them consistently.
You eliminate the confusion of undocumented processes and get operations that don't require you to micromanage every step.We select and oversee the setup of the right customer management system for your business, so your data is organized and actually usable.
You stop losing leads and customer history to disorganized spreadsheets and start making decisions based on real information.
Many businesses don't require a full-time IT director or operations strategist but need a reliable partner who understands their setup. Our monthly retainer offers a dedicated partner with a fixed schedule, no long-term contracts, and extra hours billed at standard rates.
Ideal for businesses that have grown past one-off projects and want someone keeping a strategic eye on things. Includes a monthly strategy session, priority response times on issues, minor updates and fixes, and a second opinion before you sign anything or buy anything tech-related.
You get strategic oversight and priority support without the overhead of managing multiple vendors or waiting for help when you need it.For growth-focused businesses managing multiple vendors and platforms. Everything from the lighter arrangement, plus vendor relationship management, quarterly business reviews to assess what's working and what needs to change, marketing strategy oversight, and hands-on triage when something goes sideways.
You stop juggling vendor relationships, second-guessing tech decisions, and handling crises alone. Someone who already knows your business is actively managing the bigger picture.For mature organizations with complex needs and leadership teams. Everything from deeper engagement, plus regular attendance at your leadership meetings, active vendor relationship and contract management, and quarterly strategic planning cycles. This amounts to having an outsourced CTO and operations strategist running your technology and business strategy.
You get a consistent strategic partner who already knows your business, without adding a six-figure salary to your payroll.We broker and manage relationships with vetted vendors — handling the handoff and coordination so you don't have to vet vendors yourself.
We connect you with trusted vendors who specialize in modern checkout and inventory hardware built for retail.
You get the right system installed correctly, without wasting time researching equipment you've never dealt with before.We introduce you to reliable HR platforms that handle payroll calculations, taxes, and employee compliance automatically.
You eliminate the risk of costly payroll mistakes and reclaim the hours you were spending doing it by hand.We connect you with vendors who replace your outdated phone and fax lines with modern digital communication systems.
You get reliable office communications that actually reflect the professionalism of your business.We connect you with local print shops and ad buyers who get your brand in front of people in your area physically.
You reach the customers who aren't online and build a presence that goes beyond a screen.We refer you to certified financial professionals who keep your books clean and your tax exposure low.
You get accurate numbers and financial peace of mind without needing to understand accounting yourself.Not sure where to start? Describe your business, goals, challenges, or tech setup below — our AI will generate a 3-point growth & opportunity assessment.
Our founder Jake Pineda started at Lehigh Carbon Community College earning a Computer Science degree, then went on to earn his international dual MBA and Master's in Applied AI for Business, along with an Executive Certificate in AI from Columbia University.
He's spent years working with Fortune 500 companies globally on tech, operations, and revenue generation, and brings all of that experience back to local small businesses and nonprofits.
His experience means he can sit down with you, figure out what's holding your business back, and build a real plan before any tech work starts. Most IT shops fix what's broken and move on. Most consultants hand you a report and disappear. We do both and we stick around.
Lehigh Valley small businesses and nonprofits deserve real strategy and solid tech. That's what we're here for.
Certifications
AWS
Google Cloud
Cisco
Oracle
Platform Engineering
KubernetesOur team is based in Allentown and we proudly serve the entire Lehigh Valley. We offer both in-person and remote support depending on what makes the most sense for your business.
"Most of our clients lack a dedicated internal technology team. They just need a reliable professional who shows up and handles the problem completely."- StartupNode Solutions
Tell us exactly what is going on with your systems. We will tell you immediately if we can help.
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StartupNode Solutions LLC is registered in the Commonwealth of Pennsylvania. Services are subject to a formal written agreement. No client relationship is created until a service agreement is signed by both parties.
